Black Agenda Report
Black Agenda Report
News, commentary and analysis from the black left.

  • Home
  • Africa
  • African America
  • Education
  • Environment
  • International
  • Media and Culture
  • Political Economy
  • Radio
  • US Politics
  • War and Empire

“Scent of Africa” Marketed to “Afropolitans”
Black Agenda Radio with Margaret Kimberley and Glen Ford
11 May 2020
🖨️ Print Article

Fifty years after most African nations won nominal independence, ad agencies are marketing upscale products like the perfume “Scent of Africa” to so-called “Afropolitans,” a cohort defined by Dr Grace Adeniyi-Ogunyankin, of Canada’s Queens University, as “mobile and relatively well-off” Africans. Adeniyi-Ogunyankin said Afropolitans are criticized for “trying to envision these same capitalist ways of consumption that continue to produce such inequalities.” However, she prefers to think of Afropolitans as Africans that are “aware of the world,” and part of it.

Africana Studies

Related Podcasts

Women Loom Large in African Secessionist Movements
Black Agenda Radio with Nellie Bailey and Glen Ford
Women Loom Large in African Secessionist Movements
14 May 2019
In Cameroon and the former Spanish Sahara, “women are using traditional ideas about power to drives these secessionist movements,” said 
A Grandfather’s Powerful African Microphone
Black Agenda Radio with Nellie Bailey and Glen Ford
A Grandfather’s Powerful African Microphone
26 February 2019
GoGo Breeze, an elder with a radio program on a provincial Zambian station, counsels listeners on wage theft and other problems facing the common p
Seton Hall Students Will Renew Push on Africana Studies
Black Agenda Radio with Nellie Bailey and Glen Ford
Seton Hall Students Will Renew Push on Africana Studies
17 December 2018
Students with the Concerned 44 movement, representing the 44 percent of students that are ethnic or gender minorities, plan to renew their protests

More Stories


  • Kim Ives
    Trump Administration Seeks to Remove Constraints from and Secure UN Funding for a New Proxy Force in Haiti
    01 Oct 2025
    The empire has a new plan for Haiti, a return to military occupation dressed up as humanitarianism. Like past occupations, it will only increase the suffering of Haiti's people.
  • Hanna Eid
    Recognizing the Palestinian 'State': A Colonial Hauntology
    01 Oct 2025
    While Gaza burns, a collaborationist class is being handed the keys to a prison and calling it a state, all in service to western imperialism.
  • Bikrum Gill
    Orders of Sovereignty: Internal Power and External Dependency in the Recognition of the State of Palestine
    01 Oct 2025
    Western nations complicit in occupation and genocide offer a fig leaf of sovereignty by recognizing a Palestinian state that in reality would still be occupied.
  • BAR Radio Logo
    Black Agenda Radio with Margaret Kimberley
    Black Agenda Radio September 26, 2025
    26 Sep 2025
    In this week’s segment we discuss the need for self-defense against racist, white supremacist forces. But first we hear about efforts to Build and Fight through a solidarity economy, self-…
  • The Build and Fight Formula
    Black Agenda Radio with Margaret Kimberley
    The Build and Fight Formula
    26 Sep 2025
    Our guest is Kali Akuno, co-founder and director of Cooperation Jackson in Jackson, Mississippi. He joins us from New York to discuss the Build and Fight Formula, its work with the Peoples Network…
  • Load More
Subscribe
connect with us
about us
contact us