Black Agenda Report
Black Agenda Report
News, commentary and analysis from the black left.

  • Home
  • Africa
  • African America
  • Education
  • Environment
  • International
  • Media and Culture
  • Political Economy
  • Radio
  • US Politics
  • War and Empire

Ta-Nehisi Coates, Blackwashing, the Reparations Brand, and a Last Refuge For Scoundrels
Bruce A. Dixon, BAR managing editor
18 Jun 2014
🖨️ Print Article

No sensible person should doubt the fundamental justice of arguments for reparations for the historic crimes of slavery, Jim Crow, and today's prison state. Accomplishing reparations would require a massive political realignment. But is reparations today a political movement, or is it an empty brand available for African American public figures in need of a little blackwashing?

Why is Ta Nehisi Coates suddenly a public reparista, and what does this say about the reparations movement?

Back in the day when black politicians used to fall out of favor, their friends ratting each other out before grand juries and prosecutors combing their personal records for evidence of wrongdoing, the standard thing for the political figure to do was to get very publicly right with Jesus. The church, after all, seems to never turn anybody down.

Nowadays a disgraced black politician is as likely to blacken herself up with a public embrace of reparations in addition to the old confession of religious faith. Like the church, all one has to do to join the reparations movement is to make that confession of faith, a kind of secular Shahada.

Nobody here at Black Agenda Report disagrees with the fundamental justice of the case for reparations. But it's a just cause with a huge problem. Reparations for the descendants of slaves, the victims of historic Jim Crow and the current prison state is an immense political project. But apart from a single piece of legislation and a few lawsuits over the last 30 years, reparistas seem to take no responsibility for proposing, discussing or advancing even the sketchiest of political roadmaps to bring us to reparations.

I'm a lifelong socialist, somebody who believes political mountains can and must be moved. But when proponents of reparations don't even try to discuss what the needed political coalitions might look like, what sectors of society we need to win over to make reparations happen, or how many years or decades all this might take, are they acting like a political movement, or like something else? What kind of political movement advances no measures, discusses no plans, takes no responsibility for advancing its own just cause? The answer is that movements don't behave like that at all. But brands do.

Brands neither say what they mean, nor mean what they say. Brands are stories, brands are narratives contrived to get specific emotional reactions, to pull real or imagined memories, sights, smells or feelings from a target audience. To do this brands operate outside of and independent from fact and/or logic. Reparations is not a movement, it's a brand.

A centerpiece of the reparations brand is the study bill that Rep. John Conyers has introduced in every one of the last dozen Congresses except the 110th and 111th. In those two Congresses, Rep. Conyers, with four decades of seniority finally chaired the powerful House Judiciary Committee with the ability to make demands or cut deals to move the study bill, or at least the discussion of reparations. If reparations was a political project instead of a brand, he would have done just that. But Conyers put the reparations study bill in his desk drawer until Republicans re-took the House and he no longer had that power. Safely back in the minority again in early 2011, he re-introduced the reparations study bill once more.

After five and a half years of the Obama presidency, during which the problems of black America were ignored and in some cases made worse, some of his black enablers and apologists feel the need to get their ghetto passes re-stamped. Wrapping themselves in the reparations brand is their way of asserting fictive allegiance to African Americans along with some imaginary distance from the president. If Wal-Mart and BP pretending to be environmentally responsible is greenwashing, this is blackwashing.

Polls indicate that a majority of African Americans do favor reparations. But in the absence of a reparations movement with discussions of plans and strategies against which to measure progress and performance, reparations is only a brand, available for scoundrels to hide behind whenever their faces need blackwashing, and their ghetto passes need re-stamping. Today it's Mr. Coates. Tomorrow? Well...

For Black Agenda Radio I'm Bruce Dixon. Find us on the web at www.blackagendareport.com, and subscribe to our free weekly email updates at www.blackagendareport.com/subscribe. That's www.blackagendareport.com/subscribe.

Bruce A. Dixon is managing editor at Black Agenda Report, and a state committee member of the Georgia Green Party. He can be reached via this site's contact page, or emailed directly at bruce.dixon(at)blackagendareport.com.

Your browser does not support the audio element.

listen
http://traffic.libsyn.com/blackagendareport/20140617_bd_brand_reparations.mp3
reparations

Related Podcasts

Tulsa newspaper
Black Agenda Radio with Margaret Kimberley
Tulsa Massacre Instigated by White Supremacist Media
21 June 2024
The Oklahoma Supreme Court dismissed a lawsuit that argued that the remaining survivors of the 1921 Tulsa Massacre should be compensated by that ci
Reparations Supporters Need to Unite Around Specific Demands
Black Agenda Radio with Margaret Kimberley and Glen Ford
Reparations Supporters Need to Unite Around Specific Demands
30 June 2021
Efia Nwangaza, director of the Malcolm X Center for Self-Determination in Greenville, South Carolina, is trying to unite the member organizations o
 Reparations Not Yet a “Mainstream” Demand
Black Agenda Radio with Margaret Kimberley and Glen Ford
Reparations Not Yet a “Mainstream” Demand
08 December 2020
Reparations “hasn’t reached the point where there’s really a discussion among white politicians” on the merits of the issue, said Zuri Arma

More Stories


  • Garment Workers Win $22 Billion in Historic Victory Against Wage Theft
    Loretta Graceffo
    Garment Workers Win $22 Billion in Historic Victory Against Wage Theft
    31 Mar 2021
    When the Covid-19 pandemic cut into corporate profits, the fashion industry simply stole billions from some of the world’s most exploited workers.
  • WHO Chief Blasts 'Grotesque' Vaccine Inequality as Rich Nations Block Speedy End of Global Pandemic
    Andrea Germanos
    WHO Chief Blasts 'Grotesque' Vaccine Inequality as Rich Nations Block Speedy End of Global Pandemic
    31 Mar 2021
    "As long as the virus continues to circulate anywhere, people will continue to die, trade and travel will continue to be disrupted, and the economic recovery will be further delayed."
  • New Data on Jail Populations: the Good, the Bad, and the Ugly
    Alexi Jones and Wendy Sawyer
    New Data on Jail Populations: the Good, the Bad, and the Ugly
    31 Mar 2021
    The pandemic forced many police departments, courts and jails to take steps that reformers had been demanding for decades.
  •  Black Agenda Radio for Week of March 29, 2021
    Black Agenda Radio with Margaret Kimberley and Glen Ford
    Black Agenda Radio for Week of March 29, 2021
    29 Mar 2021
    Expect “Lip Service” from Biden on Immigration Reform
  • Audre Lorde’s Revolutionary Contribution to Black Political Thought
    Black Agenda Radio with Margaret Kimberley and Glen Ford
    Audre Lorde’s Revolutionary Contribution to Black Political Thought
    29 Mar 2021
    Black poet and feminist Audre Lorde showed her socialist and revolutionary colors in the wake of the US invasion of Grenada, her parent’s birthplace, in 1983, said Jack Turner, pro
  • Load More
Subscribe
connect with us
about us
contact us