Black Agenda Report
Black Agenda Report
News, commentary and analysis from the black left.

  • Home
  • Africa
  • African America
  • Education
  • Environment
  • International
  • Media and Culture
  • Political Economy
  • Radio
  • US Politics
  • War and Empire

“Scent of Africa” Marketed to “Afropolitans”
Black Agenda Radio with Margaret Kimberley and Glen Ford
11 May 2020
🖨️ Print Article

Fifty years after most African nations won nominal independence, ad agencies are marketing upscale products like the perfume “Scent of Africa” to so-called “Afropolitans,” a cohort defined by Dr Grace Adeniyi-Ogunyankin, of Canada’s Queens University, as “mobile and relatively well-off” Africans. Adeniyi-Ogunyankin said Afropolitans are criticized for “trying to envision these same capitalist ways of consumption that continue to produce such inequalities.” However, she prefers to think of Afropolitans as Africans that are “aware of the world,” and part of it.

Africana Studies

Related Podcasts

Women Loom Large in African Secessionist Movements
Black Agenda Radio with Nellie Bailey and Glen Ford
Women Loom Large in African Secessionist Movements
14 May 2019
In Cameroon and the former Spanish Sahara, “women are using traditional ideas about power to drives these secessionist movements,” said 
A Grandfather’s Powerful African Microphone
Black Agenda Radio with Nellie Bailey and Glen Ford
A Grandfather’s Powerful African Microphone
26 February 2019
GoGo Breeze, an elder with a radio program on a provincial Zambian station, counsels listeners on wage theft and other problems facing the common p
Seton Hall Students Will Renew Push on Africana Studies
Black Agenda Radio with Nellie Bailey and Glen Ford
Seton Hall Students Will Renew Push on Africana Studies
17 December 2018
Students with the Concerned 44 movement, representing the 44 percent of students that are ethnic or gender minorities, plan to renew their protests

More Stories


  • Congressional Action on the Middle East
    Black Agenda Radio with Margaret Kimberley
    Congressional Action on the Middle East
    21 Apr 2023
    Hassan El-Tayyab is the Legislative Director for Middle East Policy at the Friends Committee on National Legislation. He joins us to discuss opportunities for passing congressional legislation on…
  • Free Ruchell Magee
    Black Agenda Radio with Margaret Kimberley
    Free Ruchell Magee
    21 Apr 2023
    Kameron Hurt is an organizer with the Coalition to Free Ruchell Magee. He joins us from New York to discuss the efforts to free this political prisoner held for many decades.
  • Chinese "Police Stations" and War Propaganda
    Margaret Kimberley, BAR Executive Editor and Senior Columnist
    Chinese "Police Stations" and War Propaganda
    19 Apr 2023
    The U.S. can shoot down balloons, call names, and claim that China has "police stations" in New York City. It cannot stop the decline of its own making as it engages in war propaganda theater.
  • MANIFESTO: A Call to Workers and Peasants of Curacao, 1932
    Editors, The Black Agenda Review
    MANIFESTO: A Call to Workers and Peasants of Curacao, 1932
    19 Apr 2023
    Reparations for slavery? What about imperialism? A 1932 statement on Dutch imperialism as the exploiter of the masses of Curaçao suggests why.
  • The Tennessee Three speak in We
    Raymond Nat Turner, BAR poet-in-residence
    The Tennessee Three speak in We
    19 Apr 2023
                                                           …
  • Load More
Subscribe
connect with us
about us
contact us